‘To ‘B’ or Not to “B’ & What’s in the Benefit? [New Benefit Corporation Business Model-Changing Society for ‘Good’]

How to Be Socially Responsible & Profitable at the Same Time!
A distinguished panel of lawyers, marketers & business executives join Attorney, Host & Producer, Mary Kay Elloian, to discuss how they worked to transform their companies to work for the "greater good." A corporation such as a Benefit Corporation has a "triple-bottom-line" of benefiting - people, planet & profits -  rather than the "singularly" focused traditional business model of for "profit" only. Not only are Benefit Corporations "responsible corporate citizens" they give back to society unlike other traditional 'for profit' corporations.

Make no mistake, a Benefit Corporation "is" a "for profit" corporation - still responsive to its shareholders - but with a twist - it helps its own people, it helps its own community - and it helps its own 'stakeholders' - those who work closely with the company - including suppliers and disadvantaged groups within the community, with the goal of creating a more stable and ethical work environment and responsive community.

Part of being a Benefit Corporation is having a vision of helping others while also helping one's own company to grow and prosper. Those qualities are seen as indistinguishable, unlike traditional corporations with a "bottom line" mentality of helping only its shareholders, and to watch its stock value grow. What this new entity does, is build in "accountability" and "transparency" while allowing those in charge of the company to exercise their "fiduciary duty"-  their responsibility to the company shareholder, in a more responsive, community and employee-based manner.

Benefit Corporations, are "impact corporations" they make society grow and prosper, give workers respect and pride in their work--sharing in profits, and doing good for the corporation and society--these are Benefits no modern-day company can afford to ignore.

As the vast amount of US states have adopted this new socially responsible business model - it is now  changing the way society does business  - "For Good."

Guests: Atty. William H. Clark, Jr., - drafter of the Benefit Corporation Model legislation adopted across the nation and Sr. Counsel at International Law Firm of Faegre-Drinker, former partner in corporations division of Drinker, Biddle & Reath, Philadelphia, PA; featuring our panel of Benefit Corporations Executives from widely recognized companies, such as: Dancing Deer Baking Company, & DiMagi, Inc..

 

 

#BenefitCorporation  #SociallyResponsibleCompany  #WilliamHClarkJr.

#TripleBottomLine  #PeoplePlanetProfits  #TheLegalEdition #MaryKayElloian

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